Lecture Notes in Education Psychology and Public Media

- The Open Access Proceedings Series for Conferences

Volume Info.

  • Title

    Proceedings of the 2nd International Conference on Social Psychology and Humanity Studies

    Conference Date







    978-1-83558-329-6 (Print)

    978-1-83558-330-2 (Online)

    Published Date



    Kurt Buhring, Saint Mary's College


  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240528

    Analysis of Narrative Characteristics of the Novel "Life and Death Are Wearing Me Out" Using the Ideological Criticism Method

    Ideological criticism in literature refers to the analysis and study of literary works from specific class or party perspectives, aiming to illustrate the ideological nature inherent in all literary creations. Ideological criticism in literature has existed since ancient Greek times and evolved into a systematic critical theory and doctrine in the nineteenth century. By the twentieth century, with the rise of Marxist literary criticism in the Western world, ideological criticism entered a new phase, giving rise to numerous critics and theorists, becoming a significant phenomenon in twentieth-century literary and cultural criticism. Since adopting Western models and concepts of literary criticism in the twentieth century, ideological criticism has been one of the most influential critical schools in domestic literary criticism practices in China. The extensive novel by the author Mo Yan, "Life and Death Are Wearing Me Out," can be thoroughly analyzed through the ideological criticism method, focusing on its content from the perspectives of characters, language, and plot.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240645

    The Logic and Mechanism of VR Marketing: Market Shaping in the Perspective of Virtual Reality

    With the rapid development of technology, VR technology has become an emerging trend in the field of marketing. This paper explores the application of VR technology in marketing and analyzes its impact on consumer behavior and marketing Ddelves into two successful cases of VR in marketing: the Volvo XC90 VR test drive and Audi's virtual showroom, revealing the practical application of VR in improving user engagement and creating a unique shopping experience. VR technology provides an immersive experience that enhances the user's interaction with the product and brand and improves the user's behavior and marketing strategy. VR technology provides an immersive experience that enhances user interaction with products and brands, increasing user retention and advertising effectiveness. VR marketing is more effective than traditional marketing in increasing user engagement, emotional connection, memory, and satisfaction, thus increasing user conversion and loyalty. The article gives the advantages and disadvantages of VR marketing. The advantages of VR marketing are more realistic product demonstrations or trial experiences, the ability to create in-depth, emotional brand storytelling narratives, and expanding global markets and audiences. Its disadvantages are high technology costs, user access thresholds, technical limitations consumer adaptation issues, and limitations of the experience. In addition, this paper discusses the challenges faced by VR technology in marketing: including user acceptance, quality of experience, clarity of user needs, protection of user rights and interests, and future development potential: improving user education and guidance, optimizing user experience, conducting in-depth research on user needs, and protecting user rights and privacy.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240648

    Starting from "Equality": An Interpretation of Rancière's Critical Educational Thought

    Jacques Rancière's philosophy is rooted in the concept of "equality," crucially interpreting his educational viewpoints within his theoretical framework. Rancière places "equality" as the cornerstone of educational discourse, aiming to subvert the traditional educational heritage centered on "explanation" since ancient Greece and the presumed social construction of hierarchical order. In Rancière's educational theory, the teacher is an equalizer, advocating a curriculum centered on "thing in common" and endorsing a learning model guided by "translation" instead of the traditional "explanation"-dominated pedagogy. His goal is to foster intellectual equality and recognition while creating sustainable spaces for debate. This educational discourse offers a new theoretical foundation for critical pedagogy and multicultural education.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240633

    A Study on the Social Activities of Overseas Chinese in Macao During the War of Resistance: Focusing on Donations for the War of Resistance

    During the Sino-Japanese War, the social activities of overseas Chinese in Macao held significant historical value. This study focuses on the core theme of wartime donations, exploring the social behavior of Macao apos, overseas Chinese during this period. Through an analysis of their background, forms of donations and motivations, this study uncover the outstanding contributions of this group during wartime. The donations not only manifest their profound patriotic sentiments but also reflect their cultural identity and social responsibility. Additionally, the Macao government, to a certain extent, encouraged these social activities despite some limitations. Wartime donations not only strengthened the cohesion and identity of the Macao overseas Chinese community but also had a positive impact on the Macao economy. The findings of this study contribute to a better understanding of the social activities of Macao apos; overseas Chinese during the Sino-Japanese War, providing essential insights into the historical and cultural heritage of the overseas Chinese community. Moreover, this research inspires broader discussions on the social involvement of overseas Chinese in other historical periods and regions.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240692

    Longitudinal Study on the Impact of Social Media on Loneliness and Psychological Well-being

    In the current era of continuous scientific and technological development and societal progress, the use of social media has a profound impact on individual development. The question of whether frequent use of social media affects individuals' sense of loneliness and subjective well-being is a contentious academic issue. The practical application and trends in the development of social media are also focal points of consideration and research in contemporary societal and technological advancements. Therefore, this paper analyzes the current state of social media development and explores its impact on individuals of different age groups. It examines the practical effects of social media on individuals' feelings of loneliness and psychological well-being, delving into how to use social media correctly to promote individual growth and development.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240567

    Protection and Regeneration of Historical Ancient Cities from the Perspective of Urban Historical Landscape Theory: A Case Study of Zhaoyu Ancient City in Qi County

    In the face of the impact of rapid urbanization on historical and cultural ancient cities, the unique historical charm of ancient cities is gradually fading away, urgently requiring scientific theoretical guidance for their development and protection. In this context, the theory and methods of urban historical landscapes provide a viable theoretical framework. This paper, by analyzing the essence of urban historical landscapes, concludes that the protection and regeneration of historical ancient cities need to be approached from multiple dimensions. Taking Zhaoyu Ancient City as a case study, the cultural value and landscape features of Zhaoyu Ancient City are integrated through the dimensions of “time” and “space.” This integration serves to explore methods for the protection and regeneration of ancient cities, aiming to provide meaningful insights and references for the protection and revitalization of Zhaoyu Ancient City and similar ancient cities.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240665

    A Study on Spatial Accessibility and Distribution Suitability of Mutual Property Right Housing in Shanghai

    This study utilizes ArcGIS to investigate the spatial distribution of mutual property right housing and the spatial accessibility of supporting public service facilities in Shanghai. Through kernel density analysis and standard deviation ellipses, the study examines the spatial characteristics of mutual property right housing from 2017 to 2022. It further elucidates the spatial distribution differences between affordable housing and public service facilities, revealing an overall outer-ring, multi-centered, and ring-shaped distribution pattern. The areas with higher suitability for spatial layout are Qingpu District, Minhang District, Baoshan District, and Pudong New Area. Suggestions for optimizing spatial layout are proposed to provide reasonable site planning recommendations for mutual property right housing in Shanghai and other cities, promoting the healthy and sustainable development of affordable housing construction in China.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240738

    A Study on Criminal Law’s Safeguarding of Cybersecurity in the Context of Artificial Intelligence

    With the rapid development of information technology in China’s Internet, the associated cybersecurity issues have gradually gained social attention. Incidents involving the infringement of citizens’ legitimate rights by unlawful individuals using information technology vulnerabilities occur frequently. These incidents pose serious threats to the safety of citizens’ lives and property, as well as the stability of social order in our country. In recent years, the rapid development of artificial intelligence has further brought this issue to the forefront of public opinion. Therefore, it is necessary to strengthen the legal foundation and improve criminal legislation to ensure the information security of Chinese citizens.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240733

    Research on the Innovative Development of Chinese Music Education in the Context of the New Era

    With the changes in education policies, music education in China is playing an increasingly important role in schools. Music education plays an important role in realizing the all-round development of students' morality, intelligence, physical fitness, art and labor. However, in the past, people's understanding of music education was limited to traditional teaching, which led to problems such as incomplete transformation of music models, single teaching content, and disconnection between home and school. This paper studies and considers these issues and puts forward the following suggestions. This paper argues that schools should conform to the "new liberal arts" education concept and integrate music education and new liberal arts construction. At the same time, teachers should pay attention to establishing a multicultural education concept, innovating teaching models, and enhancing students' interest in learning Xi. Schools and parents should pay attention to the realization of home-school co-education and cultivate students' musical outlook and musical aesthetic ability.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240755

    The Impact of Social Media on Communication and Popularity in the Fashion Industry

    Recent years have seen a proliferation of fashion buzzwords on social media platforms and a transformation of the fashion industry, which is closely related to the rapid development of social media. Therefore, this paper will specifically analyze the impact of social media on various aspects of fashion communication and popularity from the perspectives of social media, fashion brands and users. This paper takes two social media platforms, Instagram and RED, as typical cases to analyze the different features of different perspective media platforms and their positive and negative impacts on the fashion industry. Through the analysis of this paper, it is found that social media influences the development of the fashion industry through influencers, new digital technology, and high efficiency and instant characteristics, which not only helps the fashion industry to transform in the context of the new era but also promotes the dissemination of fashion concepts in people's lives. At the same time, however, there are some problems found in the fashion industry that need to be improved with the help of social media, such as the need to strengthen the supervision of the way of cultural dissemination, the need to correctly guide the negative impact on the consumer's concept of consumption, and at the same time, publicize and improve the mode of production of the fashion industry, paying attention to the protection of the environment and the maintenance of sustainable development.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240770

    Literature Review: The Factors That Influence Moral Judgment

    Over the last decade, there has been a significant surge in research on morality, primarily focusing on moral judgments-evaluative assessments that individuals make in response to violations of moral norms. This literature review examines the multifaceted factors influencing moral judgment, specifically examining the roles of sociocultural, cognitive, and neurological aspects. As the review evaluates various studies, it emphasizes that each study provides valuable insights while acknowledging inherent limitations and the imperative need for further research. The synthesis of these perspectives emphasizes the intricate interplay of diverse components that shape people’s moral judgments, revealing the necessity of a comprehensive stance in studying morality. The review emphasizes the recognition of limitations in current research and advocates for continued exploration. The call for further research extends beyond the individual studies discussed, highlighting the previously untouched field of morality. As the author grapples with evolving societal norms and global interconnectedness, understanding the foundations of moral judgment becomes increasingly vital. Furthermore, the review urges a heightened emphasis on cultural sensitivity and a holistic understanding of future studies and practical applications. In an era marked by diverse cultural perspectives and ethical frameworks, recognizing the impact of sociocultural nuances on moral judgments becomes paramount. This abstract encapsulates the essence of the essay, promoting the ongoing discourse on morality and encouraging a more comprehensive approach in future research endeavors.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240723

    A Study of Strategies for Teacher Education Practice from the Perspective of Community of Practice Theory

    This paper analyzes and summarizes the research on the theory of community of practice, exploring its application in teacher education practice. Firstly, through the analysis of relevant literature from abroad, the core keywords and hot topics in the research on community of practice theory are identified. Secondly, the theoretical development and conceptual definition of the community of practice are elaborated, explaining its concept and significance from a sociological perspective. Then, through the description of two stories of teacher growth, the application and impact of the community of practice in teacher education practice are demonstrated. Finally, strategies for improving teacher education practice are proposed, including increasing interactivity, providing personalized support, strengthening teacher training, creating a positive learning environment, and collecting student feedback.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240660

    Research on High School Students "Melon-Eating Masses" Behavior

    The current trend of enthusiastically watching videos or live streams featuring individuals consuming fruit (especially watermelons) has emerged as a common behavior among the high school student population, a trend known as "melon-eating masses". And the popularity of this phenomenon has raised concerns among educators and parents about adolescent development. Therefore, it is necessary to investigate the reasons associated with the emergence of this phenomenon and the related behavioral patterns. Using the qualitative research method, this research provides an in-depth exploration of high school students’ fascination with the "melon-eating masses" and attempts to understand the underlying reasons that drive this interesting trend. The allure of the "melon-eating masses" among high school students stems from a blend of social, psychological, and cultural factors. This study reveals the correlation between stress alleviation, social emulation, and content novelty. Furthermore, it highlights the necessity for a nuanced understanding of modern media consumption patterns and emphasizes the significance of proactive engagement by educators and guardians to address emerging trends influencing adolescent behavior.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240664

    A Fusion of Chinese Five Elements and Steampunk in Enhancing the Gaming Experience

    In the present era, due to the increasing influence of globalization, individuals from around the globe have the opportunity to select and engage with a greater variety of cultures. further, the theory of cultural fusion was proposed and further expanded upon during a period when video games were increasingly delving into the concept of cultural fusion. Nevertheless, the number of games that successfully blend Chinese and Western cultures is limited. Furthermore, the incorporation of traditional culture in game design tends to be simplistic in terms of visuals and gameplay. To address this, we have developed a game called Element Gears: Chronicles of Balance. This 2D survival adventure game combines traditional Chinese five-element philosophy with steampunk aesthetics, creating a new benchmark for thematic and cultural integration. Our game Gears integrates cultural elements and futuristic ideas into both the gameplay and narrative, rather than merely focusing on them. This fusion is not only visually pleasing, but also intricately integrated into the game mechanics, encompassing aspects such as resource allocation, manufacturing, and strategic survival problems within a dynamically evolving setting. The incorporation of cultural topics extends beyond surface-level depictions, offering players a more profound and engrossing educational and entertainment encounter. By comparing our Element Gears to similar games in the genre, this article highlights how its innovative approach to cultural fusion increases player engagement and creates a deeper and more meaningful gaming experience.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240782

    A Comparison of the Corrupt Governments of France and China During the 16th-18th Century

    This paper primarily examines the corruptive government systems in France and China during the 16th century. It begins by introducing the individual characteristics of corruption within each government, then moving on to comparison. This study aims to contribute additional resources and insights to the existing body of research on this topic, thereby aiding fellow researchers in their investigations. The methodology used in this research is literature review, which forms the basis for the exploration and understanding of the topic. This approach allows for a detailed examination of the various facets of governmental corruption in both countries. By doing so, this work not only delineates the specific characteristics of each government's corruption but also draws parallels and contrasts between them, offering a nuanced perspective on the nature and manifestation of corruption in different historical and cultural contexts. The conclusion drawn is that while both governments can be characterized as corrupt, they exhibit distinct features that set them apart.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240771

    The Impact of Personalized New Media Advertising on Consumer Purchase Intentions: An Empirical Study Based on the Theory of Planned Behavior

    This study explores the impact of personalized new media advertising on consumer purchase intentions within the framework of the Theory of Planned Behavior (TPB). Employing a survey questionnaire and comprehensive data analysis, the research quantitatively assesses the influence of personalized advertising on the TPB constructs: attitudes, subjective norms, and perceived behavioral control. These constructs are measured in terms of their effect on consumers' intentions to make a purchase. Various items can be integrated with the TPB Theory so that the personalized characteristics displayed in advertisements can be accurately grasped. After obtaining data from a random sample of 203 samples, the data from the returned questionnaires were analyzed in this study using SPSS, and the role of statistical techniques played in the analysis of the relationship between different variables. This paper is based on the results of previous studies related to personalized advertising and user purchase intention in new media. The paper also analyzes the relationship between consumer willingness to buy products and TPB in different contexts, focusing on how personalized advertising can play a role between them, whether such constructs can affect consumer willingness to buy in specific contexts, and whether they can play an effective regulatory role. This paper can make more people understand the value of personalized advertising, and the conclusions drawn can provide advice for the development of marketing work, make digital advertising strategies more effective, and play an effective role in stimulating consumers in the digital market.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240790

    Explore the Family Responsibility and Career Dilemma of Professional Women in Marriage

    This paper investigates the reasons why married women in the banking industry choose occupational mobility by qualitative research method, analyzing the factors that influence women’s choices of doing or undoing gender. The investigator interviewed 20 female bank clerks in marriage as the object of the study. All the women have had higher education in the past. In the background of modern labor society and the social identity of gender, professional women in marriage are under the dilemma of their work and family which includes occupational promotion, spouse, childcare, and eldercare. The consideration of family factors such as spouse, children, and the elderly, ultimately leads to the choice of occupational mobility for these married women. Personal career prospects, aspirations for a better future, the need for better educational conditions and opportunities for children, and the need to support parents and in-laws, all influence women's choice to make active or passive career mobility. It is still difficult for women from higher education backgrounds to make free choices after marriage.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240785

    Impact of Antisocial Personality Disorder on Morality and Ethics

    People tend to use both sociopath and psychopath when describing people who have antisocial personality disorder (ASPD). However, a psychopath is not the same as a sociopath. They are not official diagnoses. Instead, they both describe aspects of the same condition: ASPD. A psychopath has emotional deficits and psychopathic describes a chronic condition in which the violent behavior or abnormal behavior a person might suffer from and can lead to criminal behavior or illegal things that are against society’s norms; a sociopath is antisocial and breaks rules and sociopathic is ASPD, which is classified when a person may tend to overlook the right and wrong or sometimes feelings of others or can treat others harshly and have no guilt under mental disorders. Research have constantly associated ASPD with crime, and yet experiments and studies cannot ensure that people with ASPD are most likely to commit crimes absolutely. Thus, to learn ASPD better, understanding the mindsets of people with ASPD is the key. This review dives into the morality and ethics of ASPD through various references. The present study looked at ASPD with novel perspectives. With the combination of research, this paper then compare, contrast and conclude the ideas from the references. In the discussion, the study try to challenge some traditional ideas about ASPD and also conclude the limitations of the present study.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240777

    The Development of Pedagogical Functions in Entertainment Contents

    The entertainment industry in the 21st century has entered an age of exploded diversity. As entertainment products are designed to meet the interests and needs of different groups of people, the range of audience and level of consumption are accordingly expanded. Meanwhile, advanced technologies such as big data algorithms and micro-targeting strategies allowed the information from entertainment content to be more effectively delivered and received. Regarding the powerful impact of entertainment products on audiences, content control of entertainment products has become a frequently discussed topic, while the pedagogical function of entertainment has been discovered in recent years. Edutainment contents are now applied in both the schooling context and the public spheres, where entertainment activities become efficient teaching supplements and methods of cultural popularization. In that sense, to ideally achieve educational purposes through entertainment approaches, a scientific model for the merge of education and entertainment is yet to be found.

  • Open Access | Article 2024-03-14 Doi: 10.54254/2753-7048/41/20240776

    The Impact of Interest-Driven Teaching on Children's Thinking and Cognitive

    The impact of education models on children's cognition and thinking has attracted the attention of researchers with the changes of the times. This article studies the impact of interest-driven education on children's cognition and thinking during children's learning process. With the gradual rise of the interest-driven education model, the education model is constantly changing. With the gradual rise of the interest-driven education model, the education model is constantly changing. This paper argues that effective interest drive has an important impact on students' teaching effectiveness. Developments in information technology have helped but also challenged the development of teaching methods. In addition, the reform and development of education also require continuous innovation in teaching methods. Based on this, this paper puts forward the following suggestions. Teachers should fully consider students' interests and characteristics in teaching practice, use students' interests to promote students' motivation to learn and realize interest-driven teaching. With the development of information technology, teachers can innovate teaching forms, including the use of science and technology to gradually mature interest-driven education.

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